Founded and headquartered in Scottsdale in 1971, Barrett-Jackson, The World’s Greatest Collector Car Auctions has become a must-attend event for all. Drawing everyone from automotive enthusiasts to those with little car knowledge, the yearly televised auctions take place in just four venues each year. Perhaps the most exciting of all, Scottsdale’s event is held at Westword each January and draws the world’s best to its auction block. Its 2020 event will be held January 11-19 and is expected to be the best yet.

Featuring a market-defining no-reserve format, the main auctions serve as the most anticipated aspect of the experience and take place nearly every day of the event. They showcase hundreds of highly desirable and unique automobiles, ranging from vintage rides to cars of the future. Those attending the upcoming 2020 event in Scottsdale can expect to see everything from a 1929 Buick Custom Sedan to a 2019 Mclaren Senna and everything in between. John Elway’s 1992 Dodge Viper RT/10 Roadster will be up for grabs as well as 21 rides from Fast and the Furious star Paul Walker’s car collection.

Proving its popularity, past Scottsdale auctions have broken sales and attendance records in the collector car industry. The fast pace and high-energy of it is thrilling to witness and the onslaught of attending celebrities and jaw-dropping cars make it a fun event for even non-bidders to experience. In 2017, Steven Tyler, Justin Bieber and Floyd Mayweather all attended as they auctioned their cars off. And in 2018, President George W. Bush made an appearance to help auction off a car for charity. In 2019, the Scottsdale auction made history, selling more than 1,800 vehicles, the largest no-reserve collector car auction ever held. The event also boasted $131.6 million in sales, more than 5,300 bidders and a record number of guests. Those attending this year’s upcoming auction should plan to visit the last Saturday for a peek at the most luxurious, rarest and insane whips of the event, plus prime celeb sightings.

Aside from the exciting main auctions, attendees can also enjoy fun events like live vehicle builds and browse exhibitor and sponsor displays. There’s also Automobilia Auctions, which feature tons of collectible items up for grabs like dealership signs, racing posters, gas pumps and more. Plus there’s plenty of food and drink vendors to make it an all-day affair for those in attendance.

A range of ticket options for the 2020 event are now available, including single-day, all-event and VIP.

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