Plan an Iconic Adventure in 23-Minutes (From 400-feet Up)

Your iconic moment. It’s a different pace, a new perspective, an unexpected way to play. The best part? Finding these unforgettable experiences – whether it’s a family holiday, office outing, or super celebration – is as stress-free as soaring on ICON Orlando. Towering 400-feet above International Drive and ICON Orlando 360’s entertainment destination, you’ll be able to spend 23 moving minutes planning the easiest adventure you’ll never forget. Feel the excitement and anticipation in the air? Soar with this 23-minute planning guide to explore the best things to do in Orlando.


Once the air-conditioned capsule closes its doors, your floating oasis on the East Coast’s tallest observation wheel begins its 360º journey. So long, sweat. Best regards, buzzing phones. It’s high time to rise above hectic theme parks and unread emails, then keep the fun going around with unforgettable experiences!

In the first five minutes of flying, you can spot all the iconic attractions to add to your full day of fun. Excited flyers move quickly through the ICON Orlando queue to soar amongst the stars, busloads of children hustle to touch starfish at Sea Life Orlando Aquarium or uncover over 500 skeletons at Skeletons: Museum of Osteology, arms full plush toys celebrate their arcade winnings, and – if you listen carefully – you just might hear the snaps of star-studded selfies happening inside Madame Tussauds.

At this one-stop entertainment spot, let fun lead the way to savings on combo tickets and a stress-free adventure. The only tough decision you’ll have to make at ICON Orlando 360: Choosing where you’ll make incredible memories next.


You might think the following highpoint I’m going to mention is the interactive tablet that’s loaded with Central Florida facts or even the omnidirectional views that harness your primary-school-excitement for cardinal directions — and you’d be correct about both. In minutes 6-11, get ready to soak in 360º views from the center of the Sunshine State.

Whether you’re a sightseeing native or exploring Orlando like a local, you’ll see The City Beautiful like never before. Set your sights North for views of Downtown Orlando where Lake Eola splashes with swan boats and, on a cloudless day, gaze North East for a glimpse of Cape Canaveral. Lakes shine vibrantly to the West while the greenery near Lockheed Martin spans East. As for Orlando’s other nickname? Each capsule’s tablet will guide your 400-foot flight above The Theme Park Capital of the World with views of Universal, Disney, and the world’s tallest swing ride, Starflyer.

If your ICONic adventure lies right below or expands passed International Drive, planning every day is as simple as a 23-minute flight.


Say, “hello!” to 400-feet! Grab your pre-boarding beverage and toast at the top to celebrate everywhere you’ve been, and everywhere you’re going to go in Orlando. Up here, every amazing moment elevates to iconic memories — and you’ll have the photos* to prove it.

*Editors Note: Share your high-flying fun using #MyIconicMoment for a chance to be featured by ICON Orlando 360.


Whew, that worked up an appetite. Luckily, in only 4 minutes, you can plan where to sip and savor around ICON Orlando 360 while still enjoying views around Orlando. (Spoiler: It’s not because of magic or fairy dust).

Under the wheel and surrounding the grassy courtyard, more than a dozen international eateries are serving authentic dishes and celebratory cocktails. Experience pulpo (traditional octopus) from Lisbon Portuguese, dig into Sofra Mediterranean Grill’s farm-to-table grilled platters, crack open a chocolate pinata at Uncle Julio’s, or snack on French favorites at iCafe de Paris — just to name a few. Extending the festivities into the night? Share a candy-filled Sugar Factory goblet, then head over to Tin Roof for live music before relaxing at iLounge to watch ICON Orlando’s nightly light show! It’s an all-around celebration that’s always in your honor.


You’ve soared higher than The Statue of Liberty, Big Ben, AND The Leaning Tower of Pisa. So, what’s the only thing left to plan during the last minute of your ride? Your next ICONic flight (and second-spin discount)! Whether it’s the vibrant skyline of Orlando from day-to-night, the changing light show colors, or the new and unforgettable memories, every 360º trip is a unique experience.

At this play-at-your-own-place kind of place, there’s always a new perspective to experience and new unforgettable memories to make. Find your iconic moment and pre-purchase tickets online to save!

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